“Chinatown was hit especially hard because newer immigrants typically work in restaurants, in housekeeping, and hotels - those were the first places where people were laid off,” Wu said.ĭavid Wu, the executive director of the Pui Tak Center, is the lead and main organizer of the vaccination efforts for Chinatown residents in Chicago.īusinesses in Chicago’s Chinatown began to experience a 40% to 50% decrease in economic activity in February 2020 owing to visitors’ fears about the coronavirus. But for many Asian Americans - and especially those who live and work in Chinatowns across the country - fears about the coronavirus morphed into xenophobic and racist beliefs far before official stay-at-home orders were announced.Īs businesses shut down, Asian Americans became one of the first groups to experience the negative effects of the pandemic on their finances. And throughout the COVID-19 pandemic, the Pui Tak Center has made sure its community can count on it to keep its neighbors safe.įor some in the United States, March 2020 is regarded as the beginning of the COVID-19 pandemic. Whether you’re a new immigrant looking for employment assistance or a second generation Chicagoan who wants their kids to learn Mandarin, the center is home to programs and classes that help families enjoy fulfilling lives. After the building was purchased by the Chinese Christian Union Church (CCUC) and renamed in 1994, the Pui Tak Center became a gathering place for the community. Originally built in the 1920s, the building acted as an assistance center for Chinese immigrants coming to Chicago and was known as the area’s unofficial City Hall.
“It’s a landmark building in the community,” David Wu, executive director of the Pui Tak Center, told Global Citizen. Decorated with intricate details and a pagoda roof, the center is a mainstay for new immigrants and generations of Chinese Americans who call Chicago home. Our analysis is comprehensive, but we are careful to keep our clients focused on the data that directly relates to product and process improvements that will generate results.Turn down South Wentworth Avenue in Chicago’s Chinatown and one of the first buildings you’ll notice is the Pui Tak Center. And our breakthrough NPS Prism ® benchmarking service allows you to understand what customers like (and don't like), so you can prioritize your customer experience efforts as never before.įocusing on economics first, we work alongside companies to design and implement segmentation strategies tailored to their needs.
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And we help clients keep their segmentation insights fresh by enlisting their customers' help and continued feedback to spur innovation, navigate shifts in the marketplace and anticipate changing tastes and needs.Īided by the deep expertise within our Advanced Analytics Group, we help clients allocate their resources, go after the right opportunities and ensure that they will realize the full revenue potential of their products, services and relationships. Using rigorous quantitative techniques combined with real customer interactions-interviews, ethnography, shop-alongs and focus groups – we identify new opportunities for clients to deepen relationships with the loyal, profitable customers they know best. We work with clients to understand their customer segments and align these insights to their organization's unique operational strengths. A sound customer strategy recognizes that profit potential varies dramatically across a company's customer base, and different customers can have radically different needs and behaviors. Simple averages can’t accurately capture the preferences of either your customers or the marketplace as a whole.
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